In the Spring of 2018, the VVMTA and its Adopt A Trail program launched the Trail Ambassador program. The VVMTA recognized the need to be the leaders in proactively approaching the education and communication surrounding seasonal trail closures to protect wildlife and our trails. With this, the Trail Ambassador program was launched. The Ambassadors’ duties include:

Support enforcement of seasonal trail closures by actively being positioned at trailheads
Education to trail users about the reasons for seasonal trail closures
Education and communication spreading Leave No Trace Principles
Actively engage local businesses and hotels to help spread the word to our Valley’s visitors

The Trail Ambassador program began to focus on spring seasonal wildlife closures to protect the mule deer and elk calving seasons. Upon the great success in the Spring, the program expanded to cover our winter seasonal closures to ensure elk and deer were not disturbed in their important winter habitat.

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