The travel industry is back in business and travelers are packing their bags...and tightening their wallets. For many people, traveling looks different than it did before 2020. So how can travel brands respond to new customer preferences to boost business in 2023 and beyond?

Stream the video to find out what Gen Z, millennials and Gen X are looking for when booking their next vacation. And let us know: What are you looking for when planning your next getaway?

#traveltrends #publicissapient

Chapters
00:00 - Intro
00:22 - Will international travel recovery keep trending upward?
01:00 - Impact on inclination for different travel decisions
01:15 - Travel destination preferences by age group
01:36 - Purpose of travel by age group
02:04 - Biggest frustration when planning vacation online
02:18 - Tech travel trend: using AR/VR to tour a destination before travel
02:33 - Offering mobile apps and booking sites with detailed travel info all in one place
02:51 - What do you look for when booking a vacation?

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