As consumerism migrates en masse online during the pandemic, businesses turn to digital transformation as an imminent need. In this conversation, Platform Strategy Scholar and MIT Professor, Geoffrey Parker, and our Founder and CEO, Erich Joachimsthaler, discussed the idea of the inverted firm and how Platform Strategies can save companies. Geoff gave us insights into looking at scaling your business with a different lens, how traditional metrics of evaluating business growth and strategy may not apply in the platform economy, and how businesses can learn to operate in this Post-COVID world.
