HSBC is a Superbrand.

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In a world of global commerce and competition, outstanding brands distinguish themselves through collaborative enterprise, creative marketing, and superior products elevating themselves to the prestigious distinction of being named a Superbrand.

HSBC is a Superbrand.

With it’s esteemed reputation and extensive expertise, HSBC has emerged as the ideal choice to meet the expanding needs of the new Bangladesh, facilitating the nation’s journey towards economic prosperity.

Boasting over 150 years of international operations, HSBC is synonymous with global connectivity. The bank’s rich history in Bangladesh reflects the abundance of opportunity in a market that has made significant strides both economically and socially.

Bangladesh’s growing GDP per capita places HSBC Bangladesh in a prime position to cater to the evolving demands of both personal and corporate banking customers, leveraging its prestigious heritage of seamless banking across the world.

While the Bank’s original connection to this region goes back to the 1950s, it was in 1996 that HSBC truly established its foothold in Bangladesh, setting up its first office at the iconic Anchor Tower building in Dhaka — the location that helped solidify the bank’s reputation across the nation.

HSBC recently launched ‘Joy of Giving,’ a corporate sustainability programme which supports vulnerable communities. This initiative also aims to encourage other corporate entities and organizations to join HSBC in providing community support.

HSBC’s newly released publication, “A Journey of Success in Bangladesh: How MNCs Thrive and Invest Back,” celebrates the remarkable accomplishments of multinational corporations and highlight the reciprocal benefits they derive from operating in Bangladesh.

HSBC promotes it’s brand proactively through initiatives that include fashion shows featuring renowned designers, cultural and musical programs, art and literature festivals, inter-school badminton tournaments, and exclusive events with strategic lifestyle partners. The corporate banking division also engages in numerous events and hosts exceptional programs such as HSBC Business Excellence Awards.

HSBC has been recognised as the “International Retail Bank of the Year” for two consecutive years by Asian Banking and Finance, and was also awarded in the silver category for “Branch Innovation of the Year.”

The core values of inclusivity, collaboration, responsibility, combined with a proactive attitude, guide HSBC’s strategic choices and relationships with customers and
colleagues. By embracing these values, HSBC delivers an exceptional customer experience, and contributes to the success and well-being of the community.

Superbrands, the most respected universal seal of enduring excellence.

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