These topics are often misunderstood or not at all. Other than having heard of patient assistance programs and drug trials, to what extent do caregivers and patient advocates (or anyone for that matter) know what they are all about? Learning and understanding the intricacies can greatly benefit patients, caregivers and patient advocates in many ways. Check out the outline below of what's talked about in this episode of Caregiving Insights, where Todd "TJ" Keitz chats with Debra Alper.
Over 25 years, Debra gained vast strategic marketing, strategic portfolio analysis, new product planning and commercialization experience in the pharmaceutical industry, including most recently as Director, Global Strategic Marketing, Hematology, at Johnson & Johnson. Four years ago she created Alper Consulting Group, which partners with early development oncology or rare disease companies that seek commercial guidance and assists commercial divisions of pharmaceutical companies with strategic planning, new product launch preparation, early to late phase commercialization, life cycle planning and portfolio prioritization.
Patient Assistance Programs discussion includes:
- what are they
- how to find them
- who are they for
- reduced costs
- timing of the process
- info needed for application
- what types of drugs are included
- patient's physician involvement
- pros and cons
Drug Trials discussion includes:
- what are they
- who can participate
- why participate
- who oversees
- who regulates
- eligibility
- what the phases mean (i.e. 1, 2, etc.)
- stringency of protocols for acceptance/entrance and ongoing
- timing
- finding trials (including links to key resources)
- physician involvement
- alignment of goals
- determining if it's right for a patient or loved one
We hope you find this discussion helpful and invite you to subscribe to the Caregiving Insights channel! It's free and easy to do -- click the subscribe button just below the video.
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Todd has been primary caregiver and patient advocate since June 2018 for his parents, who each are faced with serious illness. This journey led him to create the blog www.1day1week.com, this YouTube channel Caregiving Insights, and a soon-to-be launched (Q1, 2023) web/mobile app for caregivers and patient advocates -- to connect, share, and support each other.
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