#erewhon #overconsumption #consumerism
Erewhon, dubbed as the “most expensive grocery store in the world” and the “most expensive grocery store in America" has gone viral after a series of celebrities including, Hailey Bieber, Sabrina Carpenter, and Kendall Jenner launched smoothies in collaboration with the supermarket chain. With exorbitantly-priced items like $25 water, $30 ice and $20 smoothies, Erewhon isn’t just selling food, they’re selling you the aesthetics of wealth. In this video I discuss how influencers and celebrities are completely out-of-touch with the realities of most Americans, who are currently in the midst of a housing crisis, staggering inflation and rising gas prices that is making it difficult to afford groceries.
Sources:
Erewhon’s official website:
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Erewhon’s lavish markets and celebrity collabs are captivating the Internet
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Erewhon’s Secrets In the 1960s, two macrobiotic enthusiasts started a health-food sect beloved by hippies. Now it’s the most culty grocer in L.A.
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What is Erewhon? America’s most expensive grocery store that’s going viral
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A symbol of status and health: LA's Erewhon smoothie craze takes off
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Bankrate’s 2024 Annual Emergency Savings Report
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USDA Food Plans: Monthly Cost of Food Reports
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*Disclaimer: Information presented in this video is my opinion and mine alone.
Business inquiries: ashleyviola@colossalinfluence.com
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