In a previous video, which you can view here: -

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We discussed coming up with a set of ratings for each football match, so if you were betting or Betfair trading on that football match you would have logical scientific basis on which to do so.

However, knowing that number didn't convert it into a percentage chance. If you are trying to place a value bet or trading this is useful as it will allow you to compare and contrast your favoured Betfair trading strategy or range that you wish to search for value.

The formula is quite simple but very effective and you can use it to reverse engineer match odds to work out how many goals a match is forecasting.

We discuss how I learn about it, how it is used and put a few caveats into the mix as well.

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