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Each country has its own unique address format, language nuances, and character scripts, turning what should be a straightforward task into a formidable challenge. But what if there was a way to make this process as easy as enjoying your favorite piece of cake?

In this webinar recording, we unveiled the magic of Smarty's International Address Verification. This powerful tool is your key to effortlessly cleaning and standardizing global address datasets, eliminating the frustration of dealing with innumerable formats and unfamiliar spellings.

+ Learn how you can standardize over 240 international address formats, saving you the headache of keeping track of varying global standards.
+ See examples of address verification speeds that are so fast they almost belong in a science fiction novel.
+ Find new ways your address data can open doors to new levels of business intelligence and opportunity.

This is a must for developers, data analysts, marketing professionals, and anyone involved in managing international customer data. Whether you're looking to improve your geo-targeted marketing, enhance risk analysis, or simply streamline your global address data management, this webinar will equip you with the tools and knowledge you need.

00:00 Intro
01:47 Addresses are hard
05:28 Understanding address formats
13:18 Address standardization process
15:28 Business benefits of proper validation
21:08 Using an address validation solution
27:20 Best practices and the way forward
31:25 Q&A

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