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In this video, I show you all the powerful ways to do retargeting with Facebook ads after iOS 14. With smaller audiences and the loss of data for users who have opted out of tracking on iOS 14, retargeting using your Facebook ads has become a real challenge.
Since you effectively cannot reach all website visitors, add to carts, checkouts initiated, or any conversion events that occur off Facebook and Instagram, that means a lot of lot opportunities (and sales) from customers not being retargeted. So how do you fix this? What's the best way to ensure you're remarketing to every single person who would be considered a valuable, life-long customer?
#facebookads #facebookadsretargeting #ios14 #retargetingios14
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Facebook Ads After iOS 14 | Powerful Retargeting Hacks!
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