Have you written a book and used it to land media appearances like TV interviews or newspaper articles in major papers like the Washington Post or Forbes Magazine? That media appearance may not sell very many books, but you should be using it over and over again to grow your brand, establish credibility, market your book and so much more. In this video, Julie Broad of Book Launchers shares some important tips (and a few almost no authors actually do) for taking your media appearances and leveraging them in your business and book marketing over and over again for the best results possible.
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