In today's video, Elise sits down with the co-founder of Call Porter and Ballpoint Marketing Justin Dossey. Justin breaks down the advantages of ballpoint marketing and gives some insight into mail marketing and how Ballpoint helps investors 10x their response rate using this method.

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CHAPTERS:
0:00 - Introduction
0:55 - Justin & his business Ballpoint Marketing
1:55 - Why he went into hand writing letters
4:54 - The process for getting a ballpoint letter
6:23 - The uniqueness of their marketing
8:06 - Typical response rate for ballpoint letters
11:17 - Why he thinks people should use ballpoint letters
13:38 - How many touch points?
16:02 - Switching up your campaigns


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