Webinar with Zack Olson from Forward Slash Marketing on the importance of social media metrics.
What is Conversation Rate? What is Applause Rate? Are you measuring social media in the traditional ways? Are you looking to be more strategic with social media for your business or brand? Learn more about the best metrics you should be using to measure social media in today’s connected economy. Social Media continues to evolve faster and faster, continually confusing us on how to leverage each channel to it’s best. Today’s social media also comes with a bulk of data and ways of measuring this is left to a handful of tools that provide one-size-fits-all metrics.
Learn more about the best social media metrics your business or brand should be using to identify if you are truly participating in each channel optimally. Measure what matters and find out where your true value lies in social media.
We delivered this webinar on Wednesday, June 27th at 10:00 CST with Zack Olson, The Marketing Ref. If you missed the live session, you can still access the information by registering below and we will send you the recorded webinar.
About the Presenter
Zack is the Marketing Ref. He calls out the good, the bad, and the ugly of today’s digital marketing field. He’s an expert digital marketer and enjoys solving business problems while collaborating on ideas to execute. He’s earned an expert status within and among his peers, especially during his tenure with Apple and while he led a successful inbound marketing agency. Zack is also a certified Google Partner and Trainer. He has helped professionals of all industry understand and leverage their Google accounts to see growth and understand performance. Zack currently consults for and manages Forward Slash Marketing, an analytics driven marketing firm. Marketing is the sweet science of business.
Oh, and he’s nice.
#Marketing #digitalmarketing #analytics #socialmedia
