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Osvaldo Rocha started his company, Trash and Go LLC, as a side hustle during COVID with only $500. Now the company is generating over $23K in revenue per month. With the idea to turn trash pickup into a luxury service, he now runs his own valet service in the early morning and late evening.
Osvaldo works during the day as an accountant, but when COVID hit, he began to go stir crazy. He noticed that there are only a couple of main trash pickup companies that go through town, and he wanted to give it a go himself to stay active.
While the business model and customers snowballed pretty quickly, the logistics had their challenges. When Osvaldo needed to return to office, he had to navigate his newly packed schedule while ensuring he was getting to his day job on time.
In this episode, learn the most important KPI for running your own business, how to overcome the fear of failure, and how to deal with rejections. Osvaldo also discusses having an exceptional work ethic and forming the perfect pitch.
Resources:
[ Ссылка ] - Grab Your FREE Access to the UpFlip Academy
[ Ссылка ] - Connect With Osvaldo
Timestamps:
00:00 - Start
00:35 - Valet service… but for trash?
01:26 - Revenue and margins
01:48 - Keeping expenses low
02:38 - Startup costs
02:54 - Idea behind the business
03:17 - Wearing multiple hats
03:34 - Initial costs
04:27 - Thriving in a demanding routine
05:15 - Job completion timeline
05:47 - Working with family
06:31 - Balancing business and 9-to-5
07:16 - Securing contracts and attracting clients
08:09 - Fan blitz
09:40 - Overcoming fear of failure
11:35 - Lessons from inefficiencies
13:27 - Scaling and growth strategies
14:07 - Holding back
14:57 - Breakthrough and challenges
15:54 - Landing the first client
16:40 - The biggest mistake
17:26 - Most important KPI
18:08 - A winning pitch
19:19 - Exceptional work ethic
20:19 - Outshining the big players
21:35 - Hiring beyond family
22:28 - Pricing services
23:17 - Replicating success
23:50 - Learning from conflicts
24:20 - The “good” fear
25:02 - Impact on lifestyle
25:45 - A hundred rejections
26:49 - Value of a hands-on approach
27:33 - Outro
#trash #waste #garbage
