In this video, I explain the MASSIVE OPPORTUNITY on LinkedIn for business and personal branding in 2024. In addition to highlighting LinkedIn's comparatively low content creation rates as a growth opportunity, I also share insights into LinkedIn's unique user demographics, high decision-making power, and superior buying power, offering innovative ways to connect with these individuals and close business deals more efficiently.

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00:00 LinkedIn Growth Opportunities
02:26 Leveraging LinkedIn for Business Success
06:20 LinkedIn's Collaborative Articles
12:35 Creating and Launching Your LinkedIn Newsletter
14:53 The Importance of Consistent Content Creation on LinkedIn
16:20 Conclusion: The Long-Term Impact of LinkedIn Strategy

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ABOUT SHANEE MORET:
In 2018, Shanee Moret was given an ultimatum. She was in marketing at a startup when her daughter got sick, forcing her to take time off. In response, her employer told her – come back to work or else. Shanee picked her daughter over her job (not a tough choice, really). And, instead, she started her own business. It paid off. Today, she has over 1 million LinkedIn followers, 365K LinkedIn newsletter subscribers and her business, Growth Academy where she helps business owners market themselves on LinkedIn, has taken off.

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