How to Do SEO for Product Pages: A Simple, 4-Step Framework. This video is all about product page SEO (search engine optimization). I break down the 4 critical elements that you need to rank your product pages (PDPs) in the #1 spot on Google. Here they are:
1. Keyword Research: Not just any keywords, the right ones.
2. On-Page Placement: The essential on-page keyword placements
3. Images & Videos: Quality over everything.
4. User Reviews: The SEO & conversion freebie that you're probably ignoring.
I cover:
- Which tools to do keyword research with
- The 6 places that your keyword needs to be on your product page
- How to improve product images & videos for conversion
- How to leverage customer reviews to turn your PDPs into organic, money-making machines
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