Digital Post Australia is the new kid on the block, challenging the incumbent, Australia Post in this new arena. We were tasked to create a short Explainer educating the national market about a new, secure mailbox that makes life easier by taking important mail and making it digital. It's a simple concept, but only once you get it. Our job is to get potential clients to have that "a ha!" moment and get behind the product.
We believe we have created an elegant and charming piece that has been delivered on budget, on time and has provided momentum to an exciting new brand ; Digital Post Australia.
"We've shown it around a fair bit and the response has been brilliant -- from Directors, to clients, to mum! Everyone loves it and they "get it" -- so job well done!"
Simon Hughes, Head of Operations and Finance, Digital Post Australia.
Creative Director: Mark Simpson
Senior Designer: Paul Ducco
Animation: Chris Thompson
Animation: Matt Tillman
Producer: Ali Kennedy
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