In this video, we'll learn about Product Execution Interview Root Cause Analysis. Check-out top 10 Growth Product Management Interview Questions: [ Ссылка ]

How to solve Root cause analysis questions in product management
Root cause analysis questions product management
RCA Questions for product managers

We will look at how to approach Product Execution Interview Questions.

👇 Let's go!

You are a PM of a food delivery service, orders have dropped by 15%. How would you fix it?

Assumptions:

Food delivery service allows you to deliver food from a restaurant or a kitchen to a user’s location.

- Earns by service fee from users and restaurants

Questions:

1. Did the drop happen overtime or immediately?
2. Was there any other metric that also dropped?
1. Revenue
3. Was there a drop on a specific browser / device?
4. Was there a drop on mobile devices or computer?
5. Was there a drop over android vs mac devices?
6. Was there a drop in a specific geography?
7. Specific place in the journey where the drop off is happening?

User funnel →

Urge to eat → lands on zomato app → searches for food / restaurant → likes something → adds to cart → adds coupon code → does the payment → waits for the food to be delivered

Restaurant gets order → prepares food → delivery person is assigned

Delivery person arrives → picks up food → reaches location

user receives food

Internal issues:

1. Change in spending of marketing / advertising?
2. Change in pricing?
3. Change in ui / algorithm?
4. Restaurants listing problem?
5. Specific place where the joruney is impacted?

External:

1. New regulation from the government
2. shutdowns of restaurants
3. Problems with restaurant delivering
4. Social media outburst
5. competitor changed strategy
6. Issues with delivery partners


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⏲Timeline
00:00:00 Introduction
00:00:20 Framework to Answer Root Cause Analysis Question
00:00:57 Phase 1: Clarifying the Product
00:01:31 Phase 2: Building a user flow
00:02:16 Phase 2: Internal Issues
00:02:50 Phase 2: External Issues
00:03:46 Phase 3: Segmenting issues from Phase 2
00:04:52 Revising the whole approach
00:05:16 What's next

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