[EDIT: There is 12ml or product, not 20ml, sorry for the typo in the video!]

#ItCosmetics has launched their new #ByeByeUndereye Illumination #concealer which promises to be a full coverage, “Expression-proof”, anti-aging skin treat which can reduce the appearance of wrinkles while concealing imperfections without creasing.

To be honest the main difference in the formula (aside from the removal of microcrystalline wax) seems to be the inclusion of their “Drops of Light Technology”, which I assume is just a slightly more reflective blend of pigments. You get the same skin treatment benefits and full coverage in the original, and there is no new “technology” I could find in the formula.

So Marketing mambo-jumbo aside, I set out to test the two formulas against one another, and YOU can decide for yourself how this new one compares to the original, and if it is worth picking up.

00:11 Pricing and Product Claims
01:38 Formula and Swatch comparison (20.0 Medium)
04:20 Bye Bye Undereye Illumination application + Before-After
05:15 Bye Bye Undereye (OG) application and comparison
06:37 Crinkle/Crease test!
08:58 6Hr Check-in and final thoughts

MUSIC
Sajan Nauriyal – Always Enough

#darkcircles #concealing #makeup #foundation #base #swatches #beauty #review #weartest #creaseresistantmakeup #fullcoverage #concealertest #coverup #camouflagemakeup #fullcover #basemakeup

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