[44:38] How can embracing sales enablement best practices help your company remain competitive and successful? What lessons and insights can you implement that will get you ahead of your competition? On this episode of #SellingWithSocial hosted by Vengreso CEO Mario Martinez Jr., you’ll hear from sales enablement expert Robert Racine. Robert is the Sales Enablement Community Leader for the Association of Professional Sales; a founding member of the Sales Enablement Society UK chapter, the chairman of the UK Strategic Sales Leadership Apprenticeships Trailblazer group, a UK Council representative of NASSCOM, and is on the editorial board of the The International Journal of Sales Transformation. Don’t miss this great opportunity to learn from Robert’s unique perspective on sales enablement that can help you experience the growth and opportunity you’ve been looking for!

Outline of This Episode:
[1:00] I introduce my guest, Robert Racine.
[1:45] Robert tells his story, the cliff notes version.
[6:30] The leadership of sales enablement must be practitioners. [11:00] What is sales enablement?
[19:30] The top 3 sales enablement trends.
[26:00] Overcoming challenges in digital sales.
[39:00] Keys to sales enablement success.

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