Empowering Law Firm Leaders is an interview series - by Osprey Approach - that will share the expertise, advice, and secrets from the sectors experts. The series will discuss the key topics for SME law firms to help empower leaders, teams, and make running a law firm easier.
Watch the full series for free and gain exclusive insights on the steps you can take to enhance your law firm: [ Ссылка ]
In episode six, we're joined by Scott Simmons, co-founder and co-owner of Legal Balance - which provides training, coaching, and consultancy to law firms to improve their business development efforts.
In this conversation we discuss:
• Why firms need to focus on ‘better’ clients and how to win them
• Advice to improving confidence when selling
• How to instil a culture of business development across the firm
• Best practices for pricing to reduce write-offs
• How to close more deals
Read the full write-up of the episode: [ Ссылка ]
Legal Balance: [ Ссылка ]
BD Breakthrough Course: [ Ссылка ]
Osprey Approach – All-in-one practice & case management software that helps make running a law firm easier
[ Ссылка ]
0:00 Introduction
1:12 Scott's background
5:44 What does business development and sales look like in a law firm?
7:40 Top 3 lessons for running a successful modern law firm
13:10 Why is winning business from ‘better’ clients important?
18:05 How to focus on your target clients
20:15 Advice for managing fear when selling as a lawyer
27:15 Importance of building up your pipeline of opportunities
31:40 How to instil a culture of business development at your law firm
35:05 Best practices for successfully pricing and scoping legal services to win more work
43:00 Importance of setting expectations for clients
44:50 How to close more deals at your law firm
53:57 Conclusion
