In this enlightening episode of the James Loud Podcast, we are joined by Shiloh Massive from Massive Creations, an iconic figure in the world of specialized plant breeding. Shiloh's journey in the industry, beginning in high school, has seen him witness and contribute to the evolution of plant breeding over several decades. Known for his legendary underground breeding work across Amsterdam, Spain, Hawaii, and now California, Shiloh's expertise has led to the development of cup-winning strains, earning Massive Creations a reputation for astonishing potency and flavor. This episode delves into Shiloh's approach to creating unique, flavor-packed hybrids, showcasing his ability to combine power with taste, as seen in his famous creations like Hindu Zkittlez, Grape Gotti, Black Pineapple Haze, among others. Tune in for a masterclass in plant genetics, a blend of old-school stability and modern innovation.

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About the James Loud Podcast:

The James Loud Podcast, hosted by James Loud, a renowned breeder, author, and advocate in the cannabis industry, dives deep into the intricate world of cannabis genetics and breeding with a distinctive culinary-inspired outlook. Based in the San Francisco Bay Area, James leverages his vast experience from co-founding Loud Seeds and securing multiple international cannabis awards, bringing unparalleled insights to each episode. In 2024, the podcast was honored as the Winner of Podcast of the Year by the International Cannabis Awards, a testament to its commitment to education, advocacy, and innovation in the cannabis sphere.

Every week, the podcast features a diverse array of guests from the cannabis industry and beyond, all united by their passion for the plant. The show focuses on expanding themes from James's book, "Cannabis Breeding: The Art and Science of Crafting Distinctive Cultivars," fostering a community rich in knowledge and appreciation for cannabis. Join us on this award-winning journey as we explore the latest in cannabis genetics, breeding techniques, and industry trends, cementing our place at the forefront of cannabis culture and conversation.

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