One of the best ways to improve your email marketing is to create and use email marketing groups (tags). In this video, you'll learn how to create email marketing groups, as well as how to use them to improve your email marketing.
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Time stamps:
0:00 - Groups (tags) vs Segments
0:16 - What is a segment
0:43 - What is a group
0:55 - Create, merge or delete groups of subscribers
1:26 - View the statistics of your groups
1:50 - Add a group to a signup form
2:13 - Choose or exclude groups as recipients of email campaigns
2:30 - Adding subscribers to a group with a survey or quiz based on their answers
2:53 - Using groups in automation workflows
#digitalmarketing #emailmarketing #mailerlite
