This webinar examines how to identify new opportunities generated by changes in the wider business environment by looking at key macro-environmental factors using the PESTLE framework, to consider the impact on your business.


This is a follow-up to Oxford Strategy's previous STC webinar, Finding your Competitive Advantage, where we explored how a business could use the concepts of value, rareness and inimitability to build sustainable competitive advantage.

Join our host and expert strategist, Philip Guest, once again in this excellent opportunity to take stock of how the changing world is affecting your business. By investing time in this webinar you can begin to evaluate the factors affecting your business and more readily identify the opportunities that lie ahead.

Philip brings academic insights from teaching at Saïd Business School as well as practical experience from his work as a strategy consultant.

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