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Samosa Selling Couple Made Rs 45,00,00,000 | Samosa Singh Business Case Study | #samosa #samosasingh
#startup #business #businesscasestudy
Samosa Selling Couple Made Rs 45,00,00,000 | Samosa Singh Business Case Study | #samosa #samosasingh
Selling samosas brings better luck to Bengaluru techie
When Nidhi Singh quit her monotonous job at the IT sector, she saw beyond the 'tasty Indian snack' aspect of samosa and looked for an opportunity. In samosa, she found a purpose to something new, and an opportunity to ditch her job. And her husband Shikhar, principal scientist at Biocon, followed.
Nidhi and Shikhar Singh, founders of samosa selling company Samosa Singh, had a perfect life with high-paying jobs. But in 2015, they quit it all and made the choice of starting to sell samosas. Thus, a year later, Samosa Singh was born in Bengaluru. And it did wonders.
Nidhi and Shikhar met when they were B-Tech in biotechnology in Haryana and both came from affluent backgrounds. Thus, when the idea of selling samosas came to Shikhar, Nidhi gunned the plan down and asked him to focus on his career. Years later, or after being married for 5 years, the couple came on the same boat when they decided to join the start-up world after figuring out that samosas are a favourite among Indians.
The Bengaluru couple, who led a comfortable lifestyle with their high-paying jobs, used all their savings to start the business and even went beyond that. When the need of a bigger kitchen came, they sold off their lavish apartment where they lived for just one day to rent a factory with the money. The journey was tough. But this was not the end.
Selling their dream home for might have been hard for Nidhi and Shikhar, but their confidence in the business did seem to pay off. According to a report by MensXP, Samosa Singh has shown exponential growth.
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