The story of Adolf (Adi) and Rudolf Dassler, who founded Adidas and Puma, respectively, showcases a tale of sibling rivalry turned industry giants. Starting as a united sports shoe company, their split post-World War II led to the creation of two iconic brands. The brothers' competition fueled innovation, shaping the sportswear industry and leaving a lasting legacy in sports and fashion.

#adidas #puma #DasslerBrothers #Innovation #AthleticBrands

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