"In this video learn about the rise of digital adoption and increased cost pressure at the same time implies an inflection point to disrupt the go-to-market in automotive industry.
The go-to-market in the Next Normal will be: more omni channel, more data-driven, more automated.
Get the latest auto industry insights and trends at McKinsey Automotive & Assembly
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Read more about auto trends and disruption with our article: A Future Beyond Brick and Mortar: Disruption in Automotive Retail
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