In most of the world, but particularly in Latin America, there is a noticeable gender gap when it comes to who owns a business. From centuries of gender inequality and strict social roles, women have had barriers set before them when deciding to start and grow their own businesses. These barriers have been progressively torn down by generations of visionary women, who have created a more egalitarian workforce than ever before. Modern women face a different set of barriers, most of which are derivatives of societal expectations that have an impact on how spouses, children, and family members view women and how women view themselves. In order to come up with an innovative solution to these barriers, we must first identify them. In this Ted Talk we'll explore the barriers modern women face when starting a new business, and what we as a society can do to breach the gap. Roberto Broce is a business graduate from Torrens University in Sydney, Australia and Jiao Tong University in Shanghai, China. Over the past 10 years he’s worked with private businesses and social campaigns all over the globe to change mindsets and drive social change. For the past 3 years he’s carried out the role of lead communicator for the Innovation Centre of the City of Knowledge Foundation where his goal is to promote innovation in Panama and the region through entrepreneurship. He’s worked with hundreds of startups and small businesses from all walks of life to improve and innovate on the way they carry out their business and successfully achieve their goals. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at [ Ссылка ]
