🚀 Get $50 off the Product Strategy Demystified course with code: PP50YT
Learn what it takes to create a great Product Strategy incl. templates and examples: [ Ссылка ]
🗺️ Product Strategy Workshop Board: [ Ссылка ]
📄 Product Strategy Doc: [ Ссылка ]


LINKS TO CONTENT MENTIONED IN THE TALK
👩‍💻 Product Pathways: [ Ссылка ]
🗞️ PBL Newsletter: [ Ссылка ]
🎙️ DOAC podcast with Rory Sutherland: [ Ссылка ]
📙 Alchemy (book) by Rory Sutherland: [ Ссылка ]
🗺️ Product Strategy One-Pager Template: [ Ссылка ]
📝 Product Strategy Document Template: [ Ссылка ]
🎥 Product Strategy Talk: [ Ссылка ]
📺 First Principles of Product Roadmaps video: [ Ссылка ]


DESCRIPTION
Recording of the Live Webinar on the 26th October on the 'Key Ingredients of a Great Product Strategy'. This is the first in the series of regular FREE webinars on Product related topics.

During the Talk I cover:
- What a Product Strategy is
- What goes into a Product Strategy
- 5 Key Ingredients to a Great Product Strategy
- Tools for Crafting a Great Product Strategy


MORE PRODUCT PATHWAYS
👩‍💻 Learn how to build more successful products through deep dives into topics like Product Strategy and Stakeholder Management - [ Ссылка ]
🗞️ Subscribe to my newsletter for regular posts on product, business and leadership - [ Ссылка ]


TIMESTAMPS
[00:00] Introduction
[02:24] Agenda
[03:36] What is a Product Strategy?
[06:41] What goes into a Product Strategy
[07:56] 5 Key Ingredients to a Great Product Strategy
[08:06] Key Ingredient 1) Boundaries
[12:31] Key Ingredient 2) Aligned
[14:40] Key Ingredient 3) Informed
[16:17] Key Ingredient 4) Iterative
[18:26] Key Ingredient 5) Detailed
[20:59] Tools for Crafting a Great Product Strategy
[21:19] Target Market
[25:38] Unique Value Prop
[27:22] Moats
[32:16] Differentiation vs Positioning
[36:04] Summary
[37:18] *UPDATE* Product Strategy Course
[37:51] Q&A: What's the best way to communicate and get buy-in for your product strategy?
[40:16] Q&A: example of your ideal roadmap that reflects the strat?
[42:53] Q&A: How would you know if a smaller output actually had a result, helping with your outcomes and Product Strategy?
[44:45] Q&A: If there is a product in dev, and you're product strategy is not clear, how would you start?
[47:09] Q&A: You touched on Business, product and tech strategy... Do you have any inputs on how to bring innovation into Product Strategy?
[49:47] Q&A: What are the strategies to re-align product strategy with shifting org strategy?
[52:19] Q&A: Can you go too narrow with your product strategy?
[54:25] Suggestions for future topics!
[55:04] Thanks 🙏


p.s. If you'd like me to run a talk or workshop get in touch at [ Ссылка ]

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