In this video Godard Abel, CEO and Co-founder of G2, focuses on how SaaS founders can build their winning playbook. This is a session live from SaaStock 2019 - find out about upcoming SaaStock events and book tickets now: [ Ссылка ]
He shares:
- the lessons he learned from his former startups and almost going bankrupt
- the importance of doing it yourself in the early days as a SaaS founder
- the 4 keys to building winning SaaS companies
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Lovely conversation where we talk about
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0:00 Introduction
2:58 Former startups which Godard Abel have Built
4:45 Why and how he started G2
5:50 Lesson learned from his former startups
6:38 Learning on how to sell
8:38 Commit to the peak
9:38 Ride a bigger wave
10:31 Sell with passion
12:12 Sell as a team
12:35 Build your own playbooks
13:13 Let customers sell for you
15:55 Don't use recruiters
18:00 Conclusion
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