Arming yourself with evidence of customer success and failure is vital to growing your business. Here are ways you can engage your audience and learn from your customers what you could do better.
Behavioural, subscription, and social data collection offering insights to what your customers are doing on their own platforms.
Customer feedback is the information, insights, issues, and input shared by your community about their experiences with your company, product, or services. This feedback guides improvements of the customer experience.
Identify your desired outcomes and make a plan for the data you collect. There’s no reason to gather customer feedback unless it leads to actionable change.
Surveymonkey is an email platform that allows you to collect valuable data which can be aggregated and analysed, or you can integrate something into your website with the help of your web designer.
Customer feedback can be solicited in a number of ways, from star-ratings widgets embedded in your website, to slider surveys, to contact forms and phone calls.
Net promoter score is a widely used market research metric that is based on a single survey question asking respondents to rate the likelihood that they would recommend a company, product, or a service to a friend.
