In this week’s episode of the Garlic Marketing Show, Ian sits down with Daniel Budai, the CEO and Founder of Budai Media. Together, they discuss the importance of email marketing for e-commerce businesses and the common mistakes that should be avoided.
After he was unable to find work as a geologist, Daniel decided to pursue his passion for writing. He began by writing ads on Upwork as a freelance writer. Eventually, he realized he wanted to use more strategy which is how he began creating strategies for email marketing.
In this episode, Daniel and Ian discuss using video in email campaigns, the best way to send an email, and how to figure out who to send them to. Daniel also talks about his email trick that can make you 10,000 Youtube subscribers in a week.
------------------------------------------------------------ Chapters ------------------------------------------------------------
0:00 Ian introduces guest, Daniel Budai
1:10 How Daniel got into email marketing for e-commerce
2:20 Biggest mistakes in email marketing
3:10 Key wats to segment list
4:55 What's working for you in the segmenting world
5:55 The best way to figure out what emails to send
8:05 Daniel's Facebook Group
10:35 Using video and text in email campaigns
11:55 The difference between copywriting and being a good writer
13:20 The elements of a great subject line for e-commerce emails
14:40 How to make 10k subscribers in a week
17:10 Daniel's ideal clients
