Integrating sustainability and corporate social responsibility (CSR) into strategic planning is essential for ensuring long-term success and positive impact. For managers, understanding how to develop and implement a comprehensive sustainability and CSR plan can significantly enhance the organisation's reputation, operational efficiency, and stakeholder relationships.

Sustainability focuses on meeting the needs of the present without compromising the ability of future generations to meet their own needs. This involves adopting practices that protect the environment, conserve resources, and promote social well-being. Managers must identify key areas where the organisation can improve its sustainability efforts, such as reducing carbon emissions, minimising waste, and enhancing energy efficiency. These initiatives should align with the organisation's strategic goals, ensuring that sustainability becomes an integral part of the business strategy.

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