Join host Alejandro Garcia-Amaya in this fascinating episode of Event Leaders Spotlight, featuring Geoff Thatcher, Founder and Chief Creative Officer at Creative Principals. Geoff, a leader in experiential design, shares groundbreaking insights into how AI is revolutionizing the event industry by creating personalized, immersive experiences for event attendees.

In this episode, Geoff shares:

+ How to use AI in experiential marketing to personalize event experiences.
+ Case studies on how they've leveraged AI to tell visitor stories through museum collections of images and videos.
+ How to apply the five-step Experience Model framework to plan unforgettable events.
+ How to effectively coordinate different talent personalities in complex experiential projects.

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#ExperientialMarketing #AI #EventExperience

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