Here’s a truth about search engine optimisation: ranking #1 on Gooogle isn’t the ultimate goal. Plenty of websites rank at the top but don’t make any money. Google’s algorithm personalises search results based on user location, habits, and previous visits, meaning rankings can vary for each person.

You might rank #2 or #3 for someone unlikely to buy but hit #1 for someone ready to convert—or worse, rank #1 for a keyword that doesn’t bring customers. The real focus should be on organic traffic and conversions. Use tools like Google Analytics to track these metrics instead of obsessing over rankings on Semrush or Ahrefs. It’s not about being on top; it’s about getting results.

#SEO #GoogleRankings #DigitalMarketing #SEOtips #GoogleAnalytics #SearchTraffic #ConversionRateOptimisation #marketingstrategy
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