Huggy Rao is the author of two groundbreaking books, The Friction Project and Scaling Up Excellence, written with his colleague Bob Sutton. We explore how friction in organizations can be both good and bad. We also discussed the problems of time poverty and the importance of introducing good friction to slow decision-making.

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00:00 Intro
01:08 Connection between books
06:26 Scaling up friction
09:22 Managing friction that starts from the top
19:07 The Ridiculist
23:14 Startups
40:27 Planning the marriage
43:39 Assignment from Huggy Rao

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