What started as a powerful Super Bowl 🏈 ad turned into a movement that transformed employees' lives ❤️

SunTrust took an innovative approach by prioritizing their employees' financial wellbeing for six months before launching the program publicly. The result? An average increase of $1,500 in employees' emergency savings funds – a significant achievement 🚀

Investing in your people can create a positive employee experience and, in turn, translate into an exceptional customer or member experience 💯

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