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Have you ever wondered whether getting your field staff to track their time is worthwhile?

Sure, it’d be great to hold them accountable. But you can already hear their grumbles and groans about having to add another thing to their to-do list.

The thing is, in other businesses (think accounting, law, marketing agencies), time tracking is standard practice. The whole goal in those industries is to make as much time billable to the client as possible. So why is it different in the trades?

Our guest on the show today is Isaac Barlow. He’s the Founder of busybusy. The industry-leading time-tracking app for construction and trades.

Today’s conversation is about leveraging time-tracking technology to increase productivity and profitability without hurting your company culture.

Episode highlights:
- Learn how time tracking can be used to create a performance culture built on business intelligence.
- Understand why field staff often resist adopting modern tech and how to change their attitudes and get them on board with time tracking.
- Find out how to create a modern data-obsessed organization in an old school industry.

00:00 - Intro
01:48 - The story behind busybusy
08:42 - Why contractors need to be more time obsessed
16:42 - The benefits of busybusy and other time tracking apps
22:08 - How to deal with pushback from the team
28:56 - Business Intelligence: helpful or hurtful to culture?
31:57 - Gamification: does it work?
34:04 - 3 tips to get your team thinking more like owners
38:19 - Downloadable handout and busybusy promotion
39:08 - Business intelligence: what is it and how do you use it?
44:46 - Too much data vs. too little data: what is the balance?
46:36 - How to become data-obsessed (even if you're not wired that way)
49:13 - Connect with Isaac and learn more about busybusy


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