This video is uploaded to fulfill the thesis defense requirement of Master of Business Administration, Faculty of Economics and Business, Universitas Gadjah Mada.
This thesis research is titled “Pursuing Innovativeness Through Socioemotional Wealth Objective: A Study of a Nonfamily-Managed German Family Firm in Indonesia”, highlighting the practices of nonfamily managers involvement in family business. This thesis research is conducted by Vivian Aileen Aryona (22/510620/PEK/29302) from IMBA 81 Strategic Management concentration, under the supervision of Rocky Adiguna, Ph.D.
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