It’s hard to think of a shoe that’s had a better decade than the Croc. So how did the widely-reviled foam clog transform from dadcore into high fashion darling?

For that matter, how does any trend - such as the mullet or the song ‘Horses’ by Daryl Braithwaite - traverse the trend curve from daggy, to ironically embraced and finally genuinely loved?

Trend forecaster Tully Walters talks us through the journey of Crocs, from their birth as a Floridian boating shoe to $1300 Balenciaga collabs, ‘jibbitz’ and celebrity endorsements.

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