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CHAPTERS
(0:16) Introductions
(3:54) The Importance of Nonprofit Advocacy
(6:50) Goals for the Session
(7:28) Advocacy Arenas
(8:36) Executive Branch
(10:40) Judicial Branch
(13:33) Legislative Branch
(15:43) Electoral
(18:53) Ballot Initiatives
(21:07) Noise Before Defeat
(22:13) Advocacy Strategies, Advocacy Tactics
(31:34) Planning a Successful Advocacy Campaign
(36:12) Case Study: Restoring Prenatal Care
(42:32) Lobbying vs. Advocacy: Prohibition on Political Activity
(54:48) IRS Rules & Limits: The 501(h) Election
(1:01:26) Lobbying Defined: Direct vs. Grassroots
(1:06:57) Online Lobbying & Election Activities
(1:12:38) IRS Rules: Tracking & Reporting
(1:13:57) Nebraska Lobbying Rules
(1:18:42) Effective Lobbying on a Budget
March 27, 2014
- What's the difference between lobbying and advocacy?
- What are appropriate and effective advocacy strategies and tactics?
- What are 501(c)(3)s allowed to do and what are they prohibited from doing?
- What is the 501(h) Election?
- What are the relevant IRS rules?
- What is direct lobbying vs. grassroots lobbying?
- What are the rules in Nebraska?
- How do we lobby on a budget?
- What are additional resources?
Nonprofits touch the lives of thousands of people in the communities in which they operate. This gives them a unique perspective on communities' needs and the real barriers that are holding communities back from being successful. This perspective is critical to larger scale policy conversations about how to best leverage public resources to do the most good.
In this webinar, Becky Gould, J.D., Executive Director of Nebraska Appleseed will walk us through the many ways nonprofits can engage in advocacy and how to engage in effective lobbying activities within the bounds of nonprofit status.
Becky received her B.A. in History with High Distinction from the University of Nebraska-Lincoln and her J.D. with Distinction from the University of Nebraska College of Law.
She has worked at Nebraska Appleseed since October of 2001 first as a Staff Attorney for the Economic Justice Program specializing in poverty law and then starting in 2007 as Executive Director.
During her time with Appleseed, Becky has successfully litigated cases in state and federal court and engaged in policy advocacy at the state and federal levels on issues ranging from poverty to immigration.
In addition to her work at Appleseed, Becky is the President of the Robert Van Pelt Inn of Court, and serves on the Board of Directors for the Center for Rural Affairs, the Nonprofit Association of the Midlands and ISoft Data Systems, Inc.
She lives with her husband Jeff and their two children near Valparaiso, Nebraska.
