The main methods a business can use to enter international markets are summarised in this video.
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VIDEO CHAPTERS
0:00 Introduction
0:10 Main Methods of Entering International Markets
0:47 Exporting: Benefits and Drawbacks
2:06 Selling via International Agents / Distributors: Benefits and Drawbacks
3:34 Opening an Overseas Operation: Benefits and Drawbacks
4:44 Joint Ventures & Overseas Takeovers: Benefits and Drawbacks
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