Take the FREE brand quiz to define your brand personality & tell better stories! [ Ссылка ]
#brandstorytelling #storytelling #brandstrategy
People love stories. When we hear or read good ones, we respond - psychologically and physiologically - like we're really "there." (It's a proven thing. It's science!)
It doesn’t matter what you sell, who your ideal client is, or what industry you’re in... Telling stories creates stronger relationships with your audience - the types of deep, emotional relationships that magnetically pull them in and spur them to action.
Yes... Stories + Personality = Your Best Brand. In this video, I outline the three tiers of brand stories—plus six types that you'll want to create for your brand!
Learned something new from this video... and want *more* brand clarity?
Free Masterclass: How To Build A Crystal Clear Brand That Attracts Your Ideal Clients
WITHOUT COMPROMISING YOUR TRUE SELF, VALUES, OR BELIEFS
Enroll here: [ Ссылка ]
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Are you an entrepreneur who's serious about scaling your brand beyond 6 figures?
My team has created a FREE Brand Scaling Guide specifically for you.
In it, we share secrets to unlocking your innate brand advantages and becoming the singular choice for your ideal clients. It’s based on my team’s work with thousands of students and clients, and the process we use to define and scale psychology-driven brands.
Get the Brand Scaling Guide here:
[ Ссылка ]
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You can join me, my team of branding experts - and my community of audacious dreamers and doers - in these places:
Say hello on social:
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0:00 Introduction
0:41 Tell Great Brand Stories
1:09 Tier One: Foundational Stories
2:05 Tier Two: Illustration Stories
3:07 Tier Three: Humanizing Stories
4:57 Why Tell Brand Stories?
5:44 Types of Foundational Stories
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Some of my favorite branding tools & resources:
(Some are affiliate links, which means if you buy through them, I earn a small thank-you credit or commission. I only recommend products that I use and love.)
MY VIDEO SET UP:
[ Ссылка ]
MY FAVORITE BOOKS:
Personal Development Books: [ Ссылка ]
Branding Books: [ Ссылка ]
BUSINESS TOOLS & SOFTWARE I RECOMMEND:
Transcribe video to repurpose, captions & more: [ Ссылка ] (free $10 to try it!)
Set up & sell an online course: [ Ссылка ]
Host live or evergreen webinars: [ Ссылка ]
Build a lead-generating quiz: [ Ссылка ]
Archetype-specific templates & assets: [ Ссылка ]
Drag & drop launch funnels: [ Ссылка ]
I use Divi to build 99% of sites for me & clients: [ Ссылка ]
& prefer to host on WPEngine: [ Ссылка ] (get 2 months free!)
