From a business standpoint, I feel most confident building tours for my clients on the 3D Vista platform. It makes my life easier, it makes their investment more valuable, and it paves the road to greater success for virtual technology production in years to come.

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A little over a year ago, I decided I need to expand the way that I produced 360 video content. I had some great cameras, some great software, and a healthy amount of 360 video production experience. But I wasn't expanding on the way audiences experienced the content I was producing.

And this was a bit of a struggle for me, because as much as I do enjoy creating just 360 videos, I needed something more interactive that spoke to a broader range of different kinds of businesses.

Although 3D Vista is an investment for me as a producer, it's also an investment for you when you choose what platform your virtual tour is going to be built on.

From a client standpoint, there are three distinct advantages to having your tours built with 3D Vista. Ownership of the final product is super important for your business. You want to own the finished product and have complete control over where it's hosted. With 3D Vista you have a folder and file structure as your final output that is organized like an HTML website. So, you can make a copy of it, host it in multiple instances for backups or testing purposes, and edit in the background for customization and maintenance.

Cloud hosting and digital scanning services that require you to use their services month to month to host your tours have their place. But you need to take a careful look at where you're able to share your tour in multiple locations, as well as the ongoing expense. You also want to take a close look at the fine print regarding ownership of the final tour and exactly where and how you're able to share it.

I work with a client who recently had to include their virtual tours in an online event platform, and the way it needed to be integrated into the individual pages of that platform required the flexibility that's provided by 3D Vista's output format. And without that option and flexibility, we probably would have been stuck.

The flexibility of 3D Vista is superior to anything else out there. You likely have specific requirements for the way your brand is represented online, from logos to a color palette to the fonts you use to graphical elements like hotspots and navigational icons. 3D Vista allows for total customization of all these elements. Depending on how deep you want to go, your user interface can be completely customized to better match the overall intended purpose of your tour, rather than relying on templates that lack functionality or originality.

The team of 3D Vista is constantly adding new features and improving the functionality of their software. In the last year alone they released a ton of new features and functionality that opens the doors to creativity and enhances new tours, as well as older tours you wanted to refresh with even newer and more dynamic content.

As great as new features are it's the fundamental parts of the tour and the platform that are most important. It's extremely well supported. There's a wide community of people who are actively trying to improve the product as users. And there's just an overall sense that this product is going to be supported for a very long time. That gives me confidence as a tour producer to know that I'm building on a platform that isn't going to be like painting you into a corner in six months to a year.

Thanks for watching! ~Matt

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