Charles Schwab is a financial services firm that specializes in brokerage, banking, wealth management, and advisory services for individual and institutional clients.
It stands out in the industry for its innovative approach to making investment more accessible, offering low-cost trades, a wide range of financial products like stocks, bonds, ETFs, and mutual funds, as well as advanced trading platforms and financial planning tools.
A significant portion of its revenue is derived from asset management and administration fees, highlighting its focus on wealth management and investment advisory services.
With a broad target market that includes both novice and experienced investors, Charles Schwab competes with other major brokerage firms by providing comprehensive services, competitive pricing, and a user-friendly experience.
