The days when you had to pay OTT subscription fees for accessing the live stream of Indian Premier League matches. The 2023 edition of IPL is free to watch on any device, thanks to the JioCinema app.
JioCinema, the official digital streaming partner of IPL, has clocked over 147 crore video views, recording the highest-ever opening weekend for the tournament on digital, Viacom18 said in a statement. The time spent per viewer per match on JioCinema increased by over 60% compared to last season’s first weekend. In the previous, the matches were streamed on Disney+ Hotstar.
More than 20 top brands have partnered with JioCinema for their digital streaming of IPL 2023 like Amazon, PhonePe, Puma, Dream 11, and many more. Also, do subscribe to our channel.
#jiocinema #ipl #businessideas #marketingstrategy #disneyplus
Ещё видео!