The ongoing 'StickerGate' phenomenon continues: the Thanksgiving tea reels we created went mini-viral, and the company growth has been amazing.
But challenges abound as the company 5x increases sales: how does StickerJunkie keep up, and how do we launch into continued growth.
Andrea emphasizes her commitment to transparency and building a positive work environment, showcasing her journey as a business leader. In this conversation, Andrea Lake discusses the importance of humor in conflict resolution, the value of networking and community building for entrepreneurs, and the significance of joining business groups. She shares insights on effective sales strategies, the role of marketing in achieving virality, and the dynamics of team culture within her company.
Additionally, she reflects on her multifaceted role as CEO, CFO, and CMO, and shares her excitement about trading and investment strategies.
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00:00 Thanksgiving Reflections and Marketing Strategies
03:51 Navigating Challenges in a Male-Dominated Industry
06:49 The Sticker Gate Phenomenon
09:36 Building Relationships and Collaborations
12:37 Company Growth and Employee Welfare
15:34 Innovative Marketing and Product Development
18:40 Community Engagement and Philanthropy
24:39 The Power of Humor in Conflict
27:36 Networking and Community Building
30:22 The Importance of Business Groups
33:07 Sales Strategies and Networking
36:02 Marketing and Virality in Business
38:56 Team Dynamics and Company Culture
41:22 Managing Multiple Roles in Business
45:38 Trading and Investment Strategies
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