So I was inspired to make this video after watching a great critique from @premodernist_history from a historical perspective. I started thinking about how to answer his good faith question of why simple design is better, and the more I unpacked it, I realised it wasn't so straightforward. Looking forward to a "lively" discussion in the comments section in this one!
00:00 A not-so-alternate reality
01:05 NAVA's "Good Flag, Bad Flag" pamphlet by Ted Kaye is influential for a reason
03:09 Examining the guidelines - Principle 1: Keep It Simple
05:49 Principle 2: Use Meaningful Symbolism
06:20 Principle 3: Use Two to Three Basic Colors
06:36 Principle 4: No Lettering or Seals
07:33 Smart Adaptation Tactics - Streamline, Extract or Remix
09:05 Principle 5: Be Distinctive or Be Related
09:21 Other Considerations and the Point of Design Guidelines
11:32 GFBF Reimagined, Focused on City & State Flag Redesigns
13:31 Building on the legacy of "Good Flag Bad Flag"
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