Nissan dealerships across the U.S. are facing a critical situation as their profitability plummets, marking the lowest levels in nearly 15 years. With a significant drop in profits, many dealers are struggling to stay afloat, raising concerns about the future of these businesses. The downturn in sales, rising costs, and increased competition have led to a stark reality that has some questioning the long-term viability of Nissan's retail network. The upcoming months will be crucial as the brand attempts to navigate these challenges and find a way to stabilize its dealership operations. In this video, we take a deep dive.

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