The wait is over! Season 2 of #IconVsIcon kicks off with a spectacular showdown that sets the bar for luxury and strategy. In our opening episode, we witness a riveting face-off between two giants of the watch and marketing world: the visionary former CEO of #AudemarsPiguet, François-Henry Bennahmias, and the ingenious Marketing Innovator, Omar Johnson, Founder and CEO of ØPUS United.

Watch as these two powerhouses go head-to-head in a gripping game that's more than just foosball - it's a battle of wit, strategy, and legacy. Filmed against the vibrant backdrop of #DubaiWatchWeek, this episode is a deep dive into what makes these icons tick, both on the clock and off it.

Will the mastery of horology or the genius of marketing prevail?

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