When you write a book you're starting a book business. Maybe you don't think of your book as an author business or a book business - but it is. As with any business you need to consider what areas you'll invest your resources in, what structure your business should take, and what your business goals are. In this video, three-time author and founder of Book Launchers, Julie 'the book' Broad, breaks down things you should think about when you start your book business.

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